Enhancing Member Value Through Strategic Budget Changes
As your state REALTOR® association, our priority is to ensure that your dues are invested in programs and services that provide the greatest value to your business and profession. In an effort to keep annual dues at $175 per member, we must exercise prudent financial management and closely monitor expenses. This responsibility is particularly important during today’s challenging real estate market, which has a direct effect on the Association’s REALTOR® membership levels.
Based on a current review of unused and underutilized member benefits, and with a commitment to being responsible stewards of your resources, the 2026 Executive Committee has passed an Operating Budget for 2026[1] that discontinues both the Arizona REALTORS® app as well as its Single Sign-On platform.
While Single Sign-On has been a valued offering, current technology has reduced its usefulness to the point that it is now utilized by less than 6% of Arizona REALTORS®. The primary reason is that individual websites now offer users the option to save their username and password, eliminating the need to re-enter this information each time the website is accessed.
For those who wish to implement a new SSO solution, a practical step is to use a secure password manager, thereby avoiding the need to memorize multiple logins. One such option is RoboForm, a program you can install on your computer to securely manage all your passwords.
Conveniently, the Arizona REALTORS®, via its Tech Marketplace, provides its members with a 33% discount when purchasing RoboForm. Members can therefore purchase a one-year subscription to RoboForm for the discounted price of only $19.90.
As for the Arizona REALTORS® app, it was intended to be a scaled-down version of the Association’s website that members could easily access while in the field. However, the app was not widely utilized, and the Arizona REALTORS® is already in the process of redesigning its website to make it more mobile-friendly.
We know these changes that will take effect in 2026 may be disappointing to some, and we want to thank you for the trust you place in us to make decisions that protect both the long-term health of our association and the affordability of membership. Please know that we remain committed to providing you with high-impact tools and services, and we will continue to explore new ways to bring value to your membership.
[1] Before it takes effect, the proposed 2026 Operating Budget will be voted on by the Arizona REALTORS® Board of Directors at its next Board meeting, which will take place on October 17, 2025.